Who Participate in Network Marketing Opportunities
Among the more than 20 million Americans who participate or have participated in multilevel marketing (MLM) organizations, 90 percent say they got involved to make money. However, nearly half (47 percent) lose money and a quarter (27 percent) make no money, according to a new study released by AARP Foundation. The AARP Foundation report, " Multilevel Marketing : The Research, Risks and Rewards," explores the mindset, expectations and experiences of Americans who participate in MLMs, or network marketing programs. Two-thirds of participants said they would not join the same or another MLM organization again, indicating a need for interested individuals to become as knowledgeable as possible before they sign up. Today, AARP Foundation kicks off an educational campaign to help people learn more about the advantages and pitfalls of MLM opportunities, " Multilevelmarketing is a $36 billion industry. People are intrigued by the opportunity to make money, but our re...

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